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Fifth Annual Cape Fear Regional Minority Enterprise Development Week
October 3 and 4, 2019
"Getting Unstuck”

 Thursday, Oct. 3

 Location: tekMountain

5:30 - 8:00 p.m.

Networking Reception sponsored by tekMountain

 

Opportunity for small and mid-sized minority and women owned businesses to network with larger employers.

Event includes:

·         Vendor Expo

  • Heavy hors d'oeuvres
  • Bar

Friday, Oct. 4

 Location: UNCW’s Burney Center

7:30 - 8:30 a.m.

CIE Breakfast Exchange sponsored by the Center for Innovation and Entrepreneurship of UNCW

Registration Check-in

8:30 a.m.

Welcome and Opening Remarks

Spotlight Recognition

9:00 - 10:15 a.m.

Fireside Chat and Panel Discussion – Getting Comfortable with Capital Acquisition

Facilitator: Rob Campbell

Panelists:

·         John Hunter, Owner, Green Clean Auto Spa

·         Kevin Lane, Owner, CXL Transportation Services

·         Diane Lantz EDFP, Business Counselor SBTDC at UNCW

·         Leslie Lewis, Carolina Small Business  

·         Gia Todd Long, Owner, Wine & Design, Leland

10:15 a.m.

Spotlight Recognition

10:30 a.m. - 11:15 a.m.

             AND

11:30 a.m. – 12:15 p.m.

Breakout Sessions – Choose 2 of the 3 sessions offered in the following two session blocks:

10:30 a.m - 11:15 a.m.

Session 1 Concurrent Workshops:

  • Workshop A: How To Do Business with Local, State and Federal Contractors

Getting Started: Selling Your Business Products and Services to the Federal Government

Is selling to the Government right for your business?  This session will cover what is needed and how to sell your products and services to the government. 

  • Workshop B: Avoiding Human Resources Nightmares 

Avoiding HR Nightmares

Everyone has a HR nightmare or two to share.  Your HR nightmares cross the spectrum of funny, sad, illegal, crazy, terrible, boring, disturbing, wild, unethical or dumbfounding! We’ll discuss and solve for situations in this interactive workshop with a career HR professional.

•             Common HR Nightmares
•             Cost of Bad Behavior
•             Prevention & Protection

  • Workshop C: Social Media Marketing – Build Your Brand with Toya Wilson-Smith

Building Your Brand with Toya Wilson-Smith of NexGeneration Digital

This workshop focuses on social media marketing and advertising designed with local business owners and entrepreneurs in mind. We will present a detailed examination of the paid social media landscape with a primary focus on Facebook, Instagram and YouTube sharing a complete example of a paid social media campaign that will take participants from budgeting to planning, execution, results analysis, and subsequent fine-tuning, adjustments, and campaign tweaking. Participants will learn how to invest just $10/week to attract new customers and sell more products. This workshop will also share what's working now on social media, free marketing strategies and how to increase your visibility online.

11:30 a.m. – 12:15 p.m.

Session 2 Concurrent Workshops:

  • Workshop A: How To Do Business with Local, State and Federal Contractors

Getting Started: Selling Your Business Products and Services to the Federal Government

Is selling to the Government right for your business?  This session will cover what is needed and how to sell your products and services to the government. 

  • Workshop B: Avoiding Human Resources Nightmares 

Avoiding HR Nightmares

Everyone has a HR nightmare or two to share.  Your HR nightmares cross the spectrum of funny, sad, illegal, crazy, terrible, boring, disturbing, wild, unethical or dumbfounding! We’ll discuss and solve for situations in this interactive workshop with a career HR professional.

•             Common HR Nightmares
•             Cost of Bad Behavior
•             Prevention & Protection

  • Workshop C: Social Media Marketing – Build Your Brand with Toya Wilson-Smith

Building Your Brand with Toya Wilson-Smith of NexGeneration Digital

This workshop focuses on social media marketing and advertising designed with local business owners and entrepreneurs in mind. We will present a detailed examination of the paid social media landscape with a primary focus on Facebook, Instagram and YouTube sharing a complete example of a paid social media campaign that will take participants from budgeting to planning, execution, results analysis, and subsequent fine-tuning, adjustments, and campaign tweaking. Participants will learn how to invest just $10/week to attract new customers and sell more products. This workshop will also share what's working now on social media, free marketing strategies and how to increase your visibility online.

12:15 p.m.

12:40 p.m.

Luncheon - buffet

Spotlight Recognition

12:45 p.m. – 1:45 p.m.

Keynote Speaker – Brigadier General J.R. Gorham, U.S. Army, (Ret.)

1:45 p.m.

Closing Remarks

 

James Gorham
Brigadier General (RET)
James R. Gorham
North Carolina National Guard

 

James R. (“J.R.”) Gorham became the first African-American General in the history of the North Carolina National Guard when he was promoted to that rank in 2008. Now retired from the Guard, J.R. Gorham was born and grew up in the small town of Falkland in Pitt County, North Carolina. J.R. joined the Army right out of high school and served for three years as an enlisted soldier in the mid- 1970’s.

After being discharged, he used his military education benefits to attend East Carolina University, earning his bachelor’s degree in 1981. J.R. was commissioned as a second lieutenant in the NC National Guard in 1980 after completing Officer Candidate School. J.R. was named Distinguished Honor Graduate of his OCS class.  In more than three decades of military service, J.R. commanded at the company, battalion and brigade levels, in addition to service in various staff positions. He served as joint staff director of the N.C. Joint Force Headquarters in Raleigh and as commander of the N.C. National Guard Joint Task Force in which he was responsible for joint training and deployment. While in the Guard, J.R. earned a Master’s Degree from the U.S. Army War College.

In 2004, his NC National Guard unit, the 130th Finance Battalion, was deployed to Iraq for over a year. While there, he was promoted from Lieutenant Colonel to full Colonel. J.R. retired from the Guard in 2012, capping a 38-year military career.

J.R. had a successful 29-year civilian career in banking, retiring in 2010 as a Vice President and manager of retail banking at First Citizens Bank. After his banking career, J.R. served as Director of Special projects for the N.C. Department of Public Safety. In this leadership role, he provided oversight to the N.C. Center for Safer Schools and directed departmental initiatives involving military affairs and suicide prevention.

Now a motivational speaker and author, J.R. and his wife Barbara live in Kernersville. They have three children (Tony, Jaime and Joshua).

Registration deadline is Sunday, September 29, 2019.

Cape Fear MED Week is a part of the nationwide observance of Minority Enterprise Development Week.

SPECIAL INVITE FOR MED WEEK PARTICIPANTS

MED Week registrants are invited to attend the Small Business Coalition Roundtable Breakfast on Wednesday, October 2 from 7:30 – 10:00 am at Cape Fear Community College Union Station, 5th Floor. MED Week attendees’ code to waive the $25 ticket price is COALITIONMED at www.CoalitionRoundtables.com. Registration is required.

Personal Information  *Indicates Required Information

  

Registration Information 
Do you plan on attending the reception on 10/3 at 5:30, which includes heavy hors d’oeuvres and Vendor Expo?

Do you plan on attending the CIE Breakfast Exchange on 10/4 between 7:30 and 8:30 a.m.? This immediately precedes the conference start (8:30 a.m.)?

Do you plan on attending the luncheon with keynote speaker, Brigadier General J. R. Gorham, U.S. Army, (Ret.), on 10/4 at 12:15 pm? (Immediately following the Workshop Sessions)

Would you like to share your contact information with attendees for networking purposes?

Did you attend the 2018 MED Week conference?

Did you attend the 2017 MED Week conference?

How did you hear about MED Week?